I have seen the company's products in Asian markets for quite some time now and I am happy to see that they are now made available at Sephora. Here's a simple description behind the brand:
"Tony Moly has its finger firmly on the pulse of global beauty. Launched in Korea, the brand’s name translates to “nice and trendy,” and cult beauty fans can’t get enough of the too-cute-for-words products, which blend innovation and must-have
cosmetics with brightly colored, playfully adorable packaging."
cosmetics with brightly colored, playfully adorable packaging."